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As reported previously, Jennifer Lopez and Pitbull are working together. And guess what? The track is finally out!

For this track, the song is released under the name Lola. I guess its a different approach to market Jennifer Lopez and the track. A number of viral websites have been set up to promote the song, the websites include WhoisLola.com. They all feature a dancing female figure named Lola.

And this Neptunes produced track is not her first single off her upcoming album, Love? but serves a buzz track to say Jennifer Lopez is back! And other than that, the track will not be appearing on her new album, it seems! lol

Rumors have surfaced that that Lopez has adopted ‘Lola’, as her alter-ego, however, this has been confirmed as false:

It’s something fun. She hasn’t become Sasha Fierce. There won’t be anything to do with Lola on her Love? album. This is a hot club record that the label loved and Jennifer thought was fun, Jennifer and Pitbull got together and the record leaked. Lola is a fun character just for this song

Jennifer Lopez/Lola – Fresh Out The Oven (feat Pitbull)